For many travelers the use of the Internet site - that is in the hotel room at the bar or restaurant is an important criterion of whether a hotel is booked or not. Before it was mainly the business, these technologies used have. Nowadays smartphones and subnotebooks (iPhone, Blackberry) used by ordinary travelers and is therefore also a corresponding infrastructure required.
The guest is not prepared for this extra or excessive prices for WLAN use to pay. Expensive deals get even and usually lead to a fast-spreading negative reputation. An example of this was a blog post of Peter Eich, who was at the Hotel Viva Creativo Hannover 5 € per hour in pay Internet use. If one looks today with the search engine Google for the Hotel appear at the forefront of the result: Hotel Viva Creativo: So are ripped off guests! is worth mentioning that offers free Wi-Fi that hotel since 2009. This has already been planned for more and not go along with verification of the action of Peter.
Nevertheless, it is no longer enough to write to free wireless access to the flag. Often the connection is bad, the dial is complicated and the guests will not be right because they can configure their own gardens properly. Here is some degree of trained personnel needs and a corresponding communication and documentation to facilitate the use of the Internet.
approaches to the hotel 2.0:
+ Free Internet use in the entire hotel
+ Information Portal (information about the location, the weather, attractions) on flat-screens in the hotel room, the Lobby
+ VoIP-enabled phones (internet telephony)
+ iPod docking stations
+ Custom hotel rooms (changing mood lighting, scents, pictures)
interaction + communication + Monitoring of Web 2.0 activities
+ Stand alone operation of a blog, Youtube channel , Flickr account ...
+ communication these channels and integration with advertising, PR and corporate identity
+ Monitoring the online reputation of your hotel (via search engines, HolidayCheck, Trip Advisor)
Interesting Links:
hotel room of the future - Design study of the hotel chain Holiday Inn ( via weltonline.de)
Best and Worst WiFi Hotels - Hotel (chains) ranking (via hotelchatter.com)
The Pod Hotel in New York - Hotel with docking station for iPods (via max.de)
Guest Room 2010 - Video Documentation (via hospitalitynet.org)
The guest is not prepared for this extra or excessive prices for WLAN use to pay. Expensive deals get even and usually lead to a fast-spreading negative reputation. An example of this was a blog post of Peter Eich, who was at the Hotel Viva Creativo Hannover 5 € per hour in pay Internet use. If one looks today with the search engine Google for the Hotel appear at the forefront of the result: Hotel Viva Creativo: So are ripped off guests! is worth mentioning that offers free Wi-Fi that hotel since 2009. This has already been planned for more and not go along with verification of the action of Peter.
Nevertheless, it is no longer enough to write to free wireless access to the flag. Often the connection is bad, the dial is complicated and the guests will not be right because they can configure their own gardens properly. Here is some degree of trained personnel needs and a corresponding communication and documentation to facilitate the use of the Internet.
Barbizon Palace / Amsterdam - hotel room with mood lighting
approaches to the hotel 2.0:
+ Free Internet use in the entire hotel
+ Information Portal (information about the location, the weather, attractions) on flat-screens in the hotel room, the Lobby
+ VoIP-enabled phones (internet telephony)
+ iPod docking stations
+ Custom hotel rooms (changing mood lighting, scents, pictures)
interaction + communication + Monitoring of Web 2.0 activities
+ Stand alone operation of a blog, Youtube channel , Flickr account ...
+ communication these channels and integration with advertising, PR and corporate identity
+ Monitoring the online reputation of your hotel (via search engines, HolidayCheck, Trip Advisor)
Interesting Links:
hotel room of the future - Design study of the hotel chain Holiday Inn ( via weltonline.de)
Best and Worst WiFi Hotels - Hotel (chains) ranking (via hotelchatter.com)
The Pod Hotel in New York - Hotel with docking station for iPods (via max.de)
Guest Room 2010 - Video Documentation (via hospitalitynet.org)
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